Purple, Purple, & more PURPLE please!! The color purple is all anyone can talk about for the 2024 fashion season. From interior design to product development, purple seems to have made a lasting impact all around the world and in different industries. Don't believe me? Then see for yourself. Listed below are multiple bloggers, fashion forecasters, and stylist that have all given their intake on the color purple for the next year. Spoiler alert, purple is the taking over:)
"Several purple tones have appeared in the color expert’s 2024 forecasts, particularly the soft lilac tones we've seen dominating the visual identity of Gen-Z (think Millie Bobby Brown’s skincare line and Olivia Rodrigo’s album covers)" (Bed Threads, Blog)
"Selected by the American color chart Pantone as the flagship color of the next twelve months, purple is set to take over our favorite fashion pieces without further delay. An alternative (more fashionable) to the pink we've been wearing for the past few seasons, always with an extra touch of boldness." (Vogue France)
"On October 30, 2023, First Lady Jill Biden donned a purple Theory pantsuit to attend the debut of Nickelodeon and Attn:’s “Well Versed” educational television show in Philadelphia on Friday." (WWD)
"Now that fashion month has wrapped, we have a pretty good idea of what next spring may look like, sartorially speaking. As expected, a number of trending colors emerged as key players for the season, but there's one hue in particular that stood out. Soft shades of purple, from dusty orchid to pure lilac, featured prominently across collections from New York to Paris, at Carolina Herrera, Staud, Givenchy, Balmain, Colin Locascio, Jonathan Cohen, Rodarte, PatBo, Issey Miyake, Wiederhoeft, David Koma, Supriya Lele and Feben, to name a few." (Fashionista)
"For seasons on end, pops of purple have given way to sweeping, head-to-toe lilac looks.At Jason Wu and Prabal Gurung, it was all about monochrome, while Ulla Johnson and Marni opted for tonal eggplant and lavender hues. Regardless of which excites you, this lush trend is setting the stage for what’s next in fashion." (Editorial List)
These are juys a few important viewpoints, as well as insights, into why purple is a dominate color option that is setting the tone for 2024. While time is still avaaible, jump on in to the purple party now. You won't reget it!
Sources:
Thompson, R. (2023, September 19). These colors are going to be everywhere in 2024. Bed Threads. https://bedthreads.com/blogs/journal/colour-trends-2024
Salessy, H. (2022, August 8). Trending: Why is purple set to dethrone pink?. Vogue France. https://www.vogue.fr/fashion/article/fashion-trends-color-purple-street-style-looks
Lilac is one of spring 2024’s biggest color trends - fashionista. (n.d.). https://fashionista.com/2023/10/shop-lilac-trend-2023
Fraser, K. (2023, October 30). Jill Biden does purple power dressing for Nickelodeon and attn:’s “well versed” debut. WWD. https://wwd.com/pop-culture/celebrity-news/jill-biden-purple-pantsuit-well-versed-1235907318/
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