The fashion bible has spoken... Vogue listed a particular shade of purple as one of the top five colors to be on the lookout for the next fashion season. Pastel Lilac will be the supreme hue of purple, which has been showcased in multiple design collections. Listed below is the exact paragraph stated by Vogue on this fabulous new shade.
Vogue
"Pastels were key to the collections, but the standout shade among them was luscious lilac. There were violet knitted sweaters and trench coats at Michael Kors Collection, while Masha Popova introduced pale purple denim separates adorned with her distinctive tire mark prints. Tom Ford’s new creative director, Peter Hawkings, caught everyone’s attention with slinky satin suiting in delicate lilac, and the color popped up at Maison Margiela, Supriya Lele, and Issey Miyake, too."
I have also created a personalized mood board with the selected photos Vogue used to display the fashionable lilac hue. Check it out!
![](https://static.wixstatic.com/media/6aee6c_8ecc7859960b483da2ec51d2d06af5ed~mv2.png/v1/fill/w_980,h_784,al_c,q_90,usm_0.66_1.00_0.01,enc_auto/6aee6c_8ecc7859960b483da2ec51d2d06af5ed~mv2.png)
To conclude, this was one article out of many showcased on fashion-based sites stimulated by fashion forecasters or gatekeepers in the industry. Womens Wear Daily, Vogue, Fashionista, and even Elle have done articles stating the top colors showcased for the 2024 season, and guess what? All listed purple as a severe option, making a grand appearance on the color palette for the spring season. I am excited to see what predictions will come true after consumers have the option to select the newest fashion products. I believe these articles have done a fabulous job of updating the public as to what fresh ideas are going to be accessible in the new future, including all purple-appropriate attire.
Sources:
Kessler, A. (2023, October 19). From Cherry Red to Liquid Gold: The 5 key colour trends from the SS24 runways. British Vogue. https://www.vogue.co.uk/article/colour-trends-ss24
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